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Master of Commerce (Marketing)

Select a Year:2010
Select a Location:North Ryde (Sydney)
You are currently viewing the 2010 version of this course for North Ryde (Sydney). To view another year or location, please click the appropriate tab above. Apply Now
Course Information:
Faculty: Faculty of Business and Economics
Department(s): Department of Accounting and Finance
Area Of Study: Business, Commerce, Economics, Finance, Statistics
Course Type: Postgraduate
Degree Type : Master Degree
CRICOS Code: 049553G
Key Features:
Offers an intellectually rigorous approach to marketing, combined with practical relevance. This mirrors the character of marketing jobs which demand a mix of skills.  
Suitable For:
Recent graduates planning to work in marketing, public relations, customer services, new product planning, sales management or logistics and distribution.  
Career Opportunities:
Advertising, logistics and distribution, customer services, marketing research, direct marketing, new product planning, product management, public relations, general management and sales management. 
Requirements - 2010 :  
Entry Requirements: Bachelor degree in any discipline from a recognised university with a GPA of at least 2.70 out of 4.00. Students who do not have an undergraduate degree in Business (with required units in Business, Accounting, Marketing and Economics) may be required to undertake a preliminary program of one semester duration.
Course Quota: No
Work Experience Requirements: No work experience required.
English Language Requirements:
  • IELTS (Academic English only): Minimum 6.5 overall, with 6.0 in each section
  • TOEFL (paper based test): Minimum 580 overall, with 53 Listening, 52 Reading, 59 Structure/ Written Expression, 5.0 TWE
  • TOEFL (computer based test): Minimum 237 overall, with 19 Listening, 19 Reading, 25 Structure/Writing
  • TOEFL (internet based test): Minimum 92 overall, with 18 Listening, 17 Reading, 22 Writing, 22 Speaking
Course Details - 2010 :  
Course Commences: Semester 1 (February), Semester 2 (July), 2010
Study Options: Full-Time
Minimum Course Duration: 1 Year
Minimum Course Credit Points: 32
Proposed Per Credit Point Fee*: $751.00
Proposed Annual Fee*: $24,032.00
Location: North Ryde (Sydney)
Subjects Per Year: 6-8
Application: Apply for this course here
Enquiries to: Macquarie International - iso@mq.edu.au
Notes: Please note that a student's specialisation in Marketing will not be stated on their testamur (graduation certificate) but it will be included on their academic transcript.

Applicants are expected to have completed foundation units in their Bachelor degree. Students without an adequate foundation are required to complete a four-unit preliminary program before enrolling in any Master of Commerce unit.

Preliminary programs are conducted by the Sydney Institute of Business and Technology (SIBT), located on the Macquarie University campus. Preliminary programs can be commenced in any SIBT trimester (February, June or October) and take four months to complete. Students who complete a preliminary program will be awarded a Graduate Certificate in Marketing.

The Graduate Certificate in Marketing consists of four standard units: Accounting 1A, Business Principles, Microeconomic Principles, and Fundamentals of Marketing. Where it is determined that a student has already adequately completed studies equivalent to one or more of these units, an elective unit can be substituted.

* This is a proposed fee only and is subject to change.For courses of more than one year’s duration: For units completed in 2010, the 2010 fee will apply. For units completed in 2011 (or 2012, depending on the duration of the course), you will pay the fee approved for the 2011 (or 2012) academic year respectively.

For students commencing in semester two, 2010: the 2010 fee listed will apply for your first semester of study only. The fee approved for 2011 will take effect from semester one, 2011.

All fees are in Australian Dollars (AU$), unless otherwise stated.
Sample Program:

This is a sample study program only. The units listed in this sample program may not be a true representation of what an official study program will look like for this course. This sample program shows an example of possible units which could be taken under this area of study.

PLEASE NOTE: It is essential that students refer to degree rules and official unit sequences in the University handbook to ascertain their official study program which will vary from the sample program listed here. The university calendar can be found at: http://handbook.mq.edu.au.

It is highly recommended that you access the website http://www.timetables.mq.edu.au at least two weeks prior to your arrival and enrolment at Macquarie University. This will ensure that you have a suitable plan for the days and times that you wish to attend your lectures, tutorials and practical sessions for your enrolled units. Please note that your class timetable still needs to be officially confirmed with your Academic Adviser upon enrolment and may be subject to change due to class availability.

YEAR 1 (ELECTIVE UNITS)
BUS801 Business Forecasting
DEM800 Demographic Analysis in Business
MKTG801 International Marketing
MKTG802 Marketing Communications
MKTG806 Applied Marketing Strategy
MKTG808 Services Marketing and Operations
MKTG809 Marketing Logistics
MKTG811 Brand Management

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PLEASE NOTE: The information contained in the above course templates is subject to change due to course availability, course fees and course timetabling.

While Macquarie International has attempted to make the information on this site as accurate and up to date as possible, the information on this Web site is provided without any express or implied warranty as to the accuracy or currency of any item on this site. Persons accessing the International Web site should consult the relevant Department directly if they wish to pursue the possibility of enrolment with Macquarie University.

Further, information provided about subjects, units, credit point value, courses, conditions for courses including staffing and continuing education are an expression of intent only and are not to be taken as a firm offer or undertaking. Macquarie University reserves the right to discontinue or vary such subjects, units, credit point value, courses, conditions or staffing at any time without notice and to impose limitations on enrolment in any course.

The University reserves the right to vary course fees, course content and structure and graduation requirements from time to time. The costs and course descriptions available in this website are predicted costs only. Students will be subject to other fees, charges and conditions current for the semester in which they first enrol and are advised to check these other fees, charges, conditions as well as course information with the University before enrolling. The University, its agents, contractors and employees will not be liable to a student for any loss or damage arising directly or indirectly from that student's failure to make these checks.